Idea Den
Idea Den: Logo Redesign
Brief:
Design a new Idea Den logo as the basis of a major company rebranding.
Solution:
I chose to go with a more industrial retro feel, inspired in part by the film "City of Ember". The symbol of the light bulb for idea and "@" for internet is obvious, but it makes for a classic look while maintaining a bit of fun and personality.
Role:
Design, Art Direction
Tools:
Illustrator, Photoshop
Year:
2011
Employer:
Idea Den
Project link: